LAUNCH OF ATOMIC HILLS PRESBY YPG’S HOMECOMING CELEBRATIONS.

Come 29th of July, 2018 at 8AM, the Atomic Hills Presby Church, Young People’s Guild together with her Past, Present and Future members will sound the trumpet for the long awaited “events” of the second edition of her HOMECOMING CELEBRATIONS. To begin…

This year’s celebrations is said to have a wonderful,exciting and informative lineup of activities, however this article will address that of the 29th which is the LAUNCH, TALENT FAIR & SYMPOSIUM DAY…

On reaching the premises of the Atomic Hills Presby Church, you will be *greeted and welcomed* by wonderful beautiful ladies or handsome gentlemen with Plaque Cards. Moving to the Entrance of the Auditorium, you will be met by another set of ladies and gentlemen with an infectious smile who will offer you a comfortable place to sit…
USHERS will be in the very colourful Homecoming branded Tshirt

It will be very difficult to walk in the premises of the church & into the auditorium without noticing a banner or flag of this year’s Homecoming. The M.O.G Rev. Samuel Ofori will help us launch it by prayer and will encourage all past present and future members of the guild to participate in the activity.
By 9am the TALENT FAIR VILLAGE will be ready to exhibit the treasures in our guilders… from food to clothing and artifacts.
These items may not be for sale but those who made them can be contacted for further assistance if anyone is in need of their services.
The Village will be open from 9am to pm.. However, it will be reopened at 6:30pm during the Guild Homecoming Symposium
At 6:30pm the guild will formally sit.

There will be Choreography from guilders, poetry, then 10mins Exhortation from one of our fathers Evangelist S.A Asare on the theme; IT’S GOOD WE ARE HERE.
Soon after this Exhortation we shall have Discussions with some *Past* and *Present* members of the guild. Among them will be the Minister In Charge of the church and others… They shall look at the IMPART OF THE CHURCH ON THE YOUTH AND THE IMPACT OF THE YOUTH ON THE CHURCH..

We believe a clear head way will be given after this discussions in order to help the church and guild in its policy directions.

Of course we can’t end until we take certain fond memories and the impact the guild has created in the hearts of the past and present members.
We shall officially launch the Signage project…

We shall then take announcements and bring the 29th Session to an end.
Participants will be led to look at some of the talents exhibited as well before leaving the premises.

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Things to Consider in Building a Global Business Relationship for Your Brand.

Richmond Engel Bennah

The role of Cross Cultural Communication in stakeholder relationships

Any business that seeks to go global and reach a wider network of customers must be willing and prepared to satisfy customer needs based on the demographic factors of culture especially.

Business relationships differ across countries as culture plays a central role in helping business leaders understand how customers from diverse socio-economic, cultural and political backgrounds react to their products, services and business relationships. Service companies especially must tailor their services to suit unique demands of their customers from different backgrounds. Cultural differences must be recognised by business leaders and married into company policies when conducting business or building a business relationship outside an organization’s traditional market or home country. This will help businesses from offending their customers through the delivery of their services. Customer assessment surveys and reviews can be conducted to test the market before penetration.

Also useful feedback from similar expatriate companies in the same industry can be used to understand the consumer behaviours of customers living in countries the business wants to enter in. Entering into a new market with an existing product or service can be tricky because of factors such as customer perception of a product or service. Thus businesses can first visit the countries they want to do business in as tourists to understand local customs and traditions relating to the way of doing business in those countries. Also, identifying key stakeholders and consumer segments that readily identify with the company’s product or service can easily help a business with market penetration in a new market. Essentially, services should be tailored to feedback or results analysed from data on user customization preferences.

Employing a diversified workforce, especially a greater percentage of employees in the new market can help the business scale up quickly and also promote trust in the business relationship between an organization and its local market.
Various communication tools and channels can be used by an organization seeking to enter into a new market. Aside organising hands-on and periodic customer care training for its workforce to meet the different needs of doing business with customers from diverse backgrounds in a new market, face-to-face interaction with indigenes or citizens in the new market will help identify the right questions and factors that businesses must consider. To make this effective, organizations can build local connections in the new market for over a year before entry. This will help them gather all the relevant information necessary to successfully launch and become sustainable in the new market.

Jennifer Wealth

Culture, Ethics and Social Responsibility

Being socially responsible is fundamental to the growth of every organization. Although most business entities see social responsibility as a mere legal chore to avoid a bad name, others actually capitalise on social responsibility to promote brand equity and brand power. Social responsibility does not only help an organization enlarge its market share. It also gives businesses a foothold in their respective markets and indirectly sets them above competition. For example, a business that is highly socially responsible would not have to spend more money on advertising campaigns to push away competitors and promote their products because instinctively, customer perception of brand equity and the socially responsible activities of the business will make customers patronise their products. Socially responsible businesses enjoy more customer goodwill as compared to businesses that are not in their entirety socially responsible.
Ethics is generally what people or society views about being right or wrong in any given situation. What is considered ethical behaviour or as being right and wrong varies across various cultures. For example, a business could require its employees to dress a certain way or give favours to certain classes of customers based on the core values or policies of the business. This specific way of dressing or service approach may be seen as insulting in a different market based on culture. For example, in the USA a customer service attendant may engage a customer using hand gestures such as a thumbs up to appreciate the customer.

This may however be seen as insulting in Asian countries like Japan. Company policies for an organization should differ when doing business in different socio-economic, cultural and political backgrounds. Also, stakeholders such as governments play a key role in ethical decision making for businesses. The way a company may publish its annual reports or findings may be seen as ethical in one country and unethical in another. This may be because of the channels used in communicating the reports or the tone of language in the reporting structure. Global businesses can do well and understand matters involving ethics in doing business across different cultures generally through observation. This is because what may be considered ethical may not always be written down in an “ethical handbook”. With time, expatriate companies in new markets and cultures can analyse and understand issues on ethics generally by observing customer reactions and government behavioural responses to their business activities.

The brand as a means of international communication

The power of a brand is key in determining the useful life of the brand. A brand should communicate clearly what it stands for without creating any room for assumptions or uncertainty in the minds of its target market. “Born-global” organizations are organizations whose structure and business activities are specifically tailored to reach a globally diverse market. Thus, for born globals, marketing campaigns such as advertising and promotion are done differently based on the type of market in which the advertising is being done. This helps the brand prevent any forms of scandals that may tarnish its brand image. For example, in marketing a skin product in western European countries, models used for the advertising campaigns may be allowed to show a bit of skin as they apply the skin products on their body surfaces. This may be seen as acceptable because of lifestyle in those countries. However, the same advertising videos and imaging will not be acceptable in Arab countries where women especially are required to cover their bodies extensively. Thus, a different approach to branding and advertising will be required in this case.
Branding speaks a lot and creates an impression in the minds of customers. Factors like customer care experiences are usually top of the pile on the reasons why customers may patronise an organization’s product or service from another organization. Information on brand perception can be conducted through surveys and mystery shopping.

By: Richmond Engel Bennah & Jennifer Wealth

Richmond Engel Bennah (Writer, Business Developer, Brand Evangelist)
Contact:richmondbennah@gmail.com

http://www.amazon.com/richmondengelbennah

Exclusive: Dizii Drops His Latest Banger “IDK” Remix

Ghanaian newest sensation Nana Kwarteng Duffour known by his stage name as Dizii is set to take the Ghanaian music industry by storm.
Dizii is a Ghanaian musician whose passion for music started at the tender age of nine years, while he was still in primary school. His genre of music transcends continents as he has songs in hip-hop, afro pop, RnB, Trap music, etc.

Born in December 1997, Dizii had my primary education in Association International school and his Junior High education in St. Pauls Lutheran school. He further went on to Pope John senior high school and is currently studying in Lancaster University Ghana.
In an interview with Dizii he had this to say,
‘’I’ve always had a passion for music. I developed this passion back in primary school at a really young age. Can’t really remember but think it was between 9-12-year-old. I wrote poems, was in my high school choir, used to freestyle rap and battle with a few friends’’.

‘’I recorded my first song (more likeba freestyle) in 2015 with a few friends. After that song I went on to record many songs some of which I haven’t released yet. I’ve always seen music has always been a passion and a way of expressing myself’’.
‘’I currently have a song which I recently released which is a remix to my first pro song IDK. I’ve got a Solo EP coming out this year and a collab EP also coming out next year with one of ma pals, called Zeke by the way. I really hope to make the best outta music one day and also have my music heard by thousands’’.

Exclusive: Checkout the Full List of Winners at the Just Ended 2018 Bet Awards.

The 18th annual BET Awards, where African Americans and other American minorities are honoured for their work in acting, music and entertainment, went live from the Microsoft Theater in Los Angeles, California.

The BET Awards are named after the Black Entertainment Television saw some great performances this year. Hosted by Jamie Foxx few of the big winners included Black Panther for Best Movie and SZA for Best New Artist. Eight-time Grammy-winning legendary singer Anita Baker was honoured with BET Lifetime Achievement award while Debra L. Lee accepted the award for BET Ultimate Icon.

Here is the full list of Winners:

Best Female R&B/Pop Artist

Beyoncé – Winner
Kehlani
H.E.R.
Rihanna
SZA

Best Male R&B/Pop Artist

Bruno Mars – Winner
Chris Brown
The Weeknd
Khalid
Daniel Caesar

Coca-Cola Viewers’ Choice Award

SZA featuring Travis Scott, “Love Galore”
Drake, “God’s Plan”
Cardi B, “Bodak Yellow” – Winner
DJ Khaled featuring Rihanna and Bryson Tiller, “Wild Thoughts”
Kendrick Lamar, “HUMBLE.”
Migos featuring Cardi B. and Nicki Minaj, “Motorsport”

Best Group

Chloe x Halle
A Tribe Called Quest
N.E.R.D.
Migos – Winner
Rae Sremmurd

Best Collaboration

DJ Khaled featuring Rihanna and Bryson Tiller, “Wild Thoughts” – Winner
Bruno Mars featuring Cardi B, “Finesse (Remix)”
Kendrick Lamar featuring Rihanna, “LOYALTY.”
DJ Khaled featuring Future, Beyonce and JAY-Z, “Top Off”
Cardi B featuring 21 Savage, “Bartier Cardi”
French Montana featuring Swae Lee, “Unforgettable”

Best Male Hip-Hop Artist

DJ Khaled
JAY-Z
Drake
J. Cole
Kendrick Lamar – Winner

Best Female Hip-Hop Artist

Cardi B – WINNER
Rapsody
Nicki Minaj
Remy Ma
Dej Loaf

Video of the Year

Bruno Mars featuring Cardi B, “Finesse (Remix)”
Cardi B, “Bodak Yellow”
Migos featuring Drake, “Walk It Like I Talk It”
DJ Khaled featuring Rihanna and Bryson Tiller, “Wild Thoughts”
Drake, “God’s Plan” – Winner
Kendrick Lamar, “HUMBLE.”

Video Director of the Year

Ava DuVernay – Winner
Chris Brown
Director X
Dave Meyers
Benny Boom

Best Artist

GoldLink
SZA – Winner
H.E.R.
A Boogie Wit Da Hoodie
Daniel Caesar

Best Actress

Angela Bassett
Issa Rae
Tiffany Haddish – Winner
Taraji P. Henson
Lupita Nyong’o
Letitia Wright

Best Actor

Chadwick Boseman- Winner
Denzel Washington
Donald Glover
Daniel Kaluuya
Michael B. Jordan
Sterling K. Brown

Dr. Bobby Jones Best Gospel/Inspiration Award

Lecrae featuring Tori Kelly, “I’ll Find You” – Winner
Snoop Dogg featuring B. Slade, “Words Are Few”
Ledisi and Kirk Franklin, “If You Don’t Mind”
Marvin Sapp, “Close”
Tasha Cobbs Leondard featuring Nicki Minaj, “I’m Getting Ready”

Youngstars Award

Caleb McLaughlin
Lonnie Chavis
Jaden Smith
Marsai Martin
Miles Brown
Yara Shahidi- Winner
Ashton Taylor

Best Movie

A Wrinkle In Time
Black Panther – Winner
Girls Trip
Mudbound
Detroit

Sportswoman of the Year Award

Elana Meyers Taylor
Serena Williams –Winner
Candace Parker
Skylar Diggins-Smith
Venus Williams

Sportsman of the Year Award‍

LeBron James –Winner
Odell Beckam Jr.
Stephen Curry
Kevin Durant
Dwyane Wade

BET HER Award

Janelle Monáe, “Django Jane”
Lizzo, “Water Me”
Mary J. Blige, “Strength of a Woman” – Winner
Remy Ma featuring Chris Brown, “Melanin Magic (Pretty Brown)”
Chloe x Halle, “The Kids Are Alright”
Leikeli47, “2nd Fiddle”

Album of the Year

DJ Khaled, Grateful
Migos, Culture II
SZA, Ctrl
Kendrick Lamar, DAMN. – Winner
JAY-Z, 4:44
Kendrick Lamar and various artists, Black Panther

Best International Act

Stormzy (UK)
Fally Ipupa (Democratic Republic of the Congo)
Davido (Nigeria) – Winner
Cassper Nyovest (South Africa)
Tiwa Savage (Nigeria)
Niska (France)
Distruction Boyz (South Africa)
Stefflon Don (UK)
J Hus (UK)
Dadju (France)
Booba (France)

EXCLUSIVE: The INSPIRATIONAL POETRY SHOW + DINNER with I.M Saani – 2nd Edition

The inspirational poetry show is a unique poetry show aimed at inspiring, educating, entertaining and combatting injustice with the art of Spoken word poetry, Stage play and comedy. It was the first of its kind that hit the Northern Region on the 14th October 2017. The venue was the UDS International Conference Centre and it was filled with over 500 audiences. It was a breakthrough for art in the region despite the downpour that night; it became an epic event worth remembering.

The 2nd Edition of The Inspirational Poetry Show this year comes with dinner. It promises to be an unimaginable epic event. The C.E.O of the budding studio and organizer of this Show, I.M Saani is a passionate and self-motivated poet who makes his ideas give birth to reality, he doesn’t compromise on his audiences’ expectations.

The 2nd Edition for this year’s show will be on the 13th October at UDS Ultramodern auditorium. It will be bigger and beyond expectations. There will be special packages to be delivered to
our audience. The show will be emceed by our beautiful and dignified M.C, Najaat Suhuyini. (Face of Nafti ’18). There will be a spice of cultural performance by a passionate cultural troop to promote the beauty of our Northern Culture.

The show will unveil prolific performers of the genres of arts as the activities for the night. Some of our spoken word performers will be I.M Saani, Gombilla the Poet, Poet Pobee, Ibn Do Gud, etc. There will be duet performances and solo performances whose theme will be geared towards great themes of concern to society and the world. Some of our spoken words performers will have their poems on some of the UN Global Goals. The stage play to be staged is written by I.M Saani and directed by olayemi huby. It is focused on combatting societal injustices, and other myriad issues in society hence the suspicious title, ‘TRAUMAIDOL’’. The outstanding comedian, Chang shinjiin, will do stage comedy.

I.M Saani humbly calls on potential sponsors to sponsor this unique show. Our priority is to serve the goals of our target sponsors. I.M Saani admonishes all and sundry as his target audience to patronize this poetry show by their presence come that day. We will be honored to get a large amazing audience to feed them with great performances beyond expectations that will birth worthy lessons that will make an impact in their lives. Watch out for the best from The Budding Studio. To Sponsor, call or whatsapp 0542044890

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JUST In: Management Of FELLA MAKAFUI Speaks on the Current Situation.

Keep Calm and be Advised Accordingly not to pass any comment or judgement.

For Issues of such nature also has serious emotions attached.

How can people rejoice over this negative issue which is not even true when this fake story says her boyfriend who she dated for 5years stormed her wine shop –

Doesn’t that make her a good lady for being with a single man for 5years and not sleeping with men to make her shop like People thought

but rather she was with just her bf to do this amazing project [thats if we are to believe this fake news]…

since when did ladies deserved to die or suffer in relationships all because the man has bought them a private jet and that because of that they can’t free themselves to stay focus on their talent. [thats if we are to believe this fake news]..

Isn’t this even a clear vindication that She didn’t after all sleep with men to acquire her hard won shop but it was a project with her man who they have dated for five years [thats if we are to believe this fake news].. and not that she does men…

people should treat this story with a big laughter … For Now Let’s All Not Judge Base on what we are told always. The rule of Natural Justice requires Judgment or Conclusions after both sides are heard.

And so far as we are concerned we are only relocating from the American House Building To another bigger space.

Ghana Should get ready for a big announcement from us tomorrow for a bigger project which will take place on the 30th of June….

Fella Is More Focused and Determined To Be That Inspiration For All Hardworking Ladies. Our Women Should be Treated With Respect and Appreciated… This fake news could Happened to another close female you know or a family member..

Big Announcement Tomorrow..
kindly Follow @fellaMakafui on Instagram for the news..

– Richie
Manager, Fella Makafui [Brand]

Exclusive!! GH Favorite Twins Facebook Live Show Set To Be Hosted By Rubie And Rudie

Most Interviews are picking up the new trend and many of such have been recorded which is mostly held on social media unlike the usual traditional trend which is on TV.
GH favorite Twins Reality show is a new show outside the usual Experienced ones on the move..The show will be aired live on the world’s most patronized Social Media Platform Facebook. This upcoming Interview on Facebook live tends to tackle issues in relationship, talks on greatness, Life, Carrier opportunities and many more focuses about all issues most appropriate to be talked about.

A gist from the name of the show, it will be hosted by one of the most trending twin sisters the Nation has got currently who goes by the name Rubbie and Rudie Sedinam and Sefakor respectively , meanwhile the show will be live @Sedinam Rubie on Facebook.
Last to calm the cherished fans down, the show is scheduled to be aired live on Fridays exactly at 3pm .
Cherished Followers are assured to keep fingers crossed as the date set for the maiden premieres will be out in a bit.
#GH Favorite Twins
#A Facebook Live Show
#Sedinam Rubie
#Sefakor Rudie

Source: UrsTruly Praiz